SOCO Machinery Company Ltd. in Taichung, Taiwan, proudly announces that they have invested in Herber Engineering AB, Sweden, manufacturer of tube bending machines with headquarters in Värnamo, Sweden since 1945.
This investment allows for a greater focus on Europe and investment in a SOCO European Technical Center, located in Värnamo. Herber will continue to develop and market their own products and receive at the same time a very broad portfolio of SOCO's products. Herber will also market its own products through the SOCO's dealers in several countries.
For more informaition contact Andreas Nord
SOCO MACHINERY CO., LTD INVESTS IN HERBER ENGINEERING AB
SOCO Machinery Company Ltd of Taichung, Taiwan is proud to announce their investment in Herber Engineering AB, manufacturer of tube and pipe bending machines headquartered in Värnamo, Sweden since 1945.
SOCO is the world’s largest manufacturer of CNC Tube Benders, Tube Cutting Lines and Tube Lasers, with over 500 employees and 26 worldwide branches. Herber is one of the global leading producers of CNC Tube Benders and Boiler Benders, with over 20 global agents and thousands of machines installed worldwide.
As part of the Ownership Team of Herber, SOCO will set forth to establish a SOCO European Technical Center (SETC) at Herber’s facility in Sweden. The new SETC will include a solution center to support sales and producing costumer applications and services. A permanent showroom for SOCO´s machinery program will always be available for costumers with easy access.
SETC will also include a European Spare Parts center for Soco machines to provide further quick field service capability.
Mr Frank Lin, Owner of SOCO and Mr Kyle Lo, CEO of SOCO, commented on the investment: “We are very honoured and proud to join the ownership of Herber, and establish a SETC together with such a high quality partner that brings over 70 years of experience in tube bending machinery design and manufacturing. The investment in the SETC with Herber will be our future platform in the European market to further support our customers and our local partners. We strongly believe that our partnership with Herber will help us to continue to grow our leading position in the Tube and Pipe machinery marketplace with an additional focus in Europe.”
Mr Lennart Claesson, CEO of Herber said, “after many years of collaboration, we have built up a strong relationship with SOCO and we are very proud to have them as part of our Ownership Team. We believe this partnership will only further cement our relationship with SOCO and continue our long standing position as one of the world leaders and innovators of tube and pipe bending machinery.”
For more information, please contact:
or visit: www.herber.se or www.soco.com.tw